Brand Management
Digital transformation has taken every business by storm. Majority of businesses today are struggling to understand and adapt to this rapid overwhelming phenomenon.
We are a branding and marketing agency, yet we know how to differentiate from hype to real, practical and effective approach. We take this opportunity as the Opportunity to strengthen our relationships where the customer should win first and we will grow along with them.
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We treat each of our customer as an Account as each customer for us is unique and passing through a set of challenges of their own. Understanding them is the first and foremost step towards any future relationships.
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We assign an Account Manager (AM) for every customer. He or she has multiple responsibilities and are trained to just do that.
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Understand the Customer
Every business is unique, therefore pass through different sets of challenges, from a startup to just floating above water or to increase the marketshare. No matter what their challenges are require a consorted attempt and time to understand it
Understand the Brand
Every business is a brand by itself. A business is your brand and brand is your business. We take this more deeper than the mere makeup marketing or advertising to workflow and business efficiency level. Brand within is more important then Brand out
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Position the Product
The Branding initiative in our principles of things should deliver only one thing and that is no matter what you sell, product or service is understood, has a promise of it's features and benefits and is Visible in the right marketplace
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Manage the Resource
Since 1998 when we started our company we knew that we are at the right place at the right time. UAE is the next Global Hub and the World will converge to this Hub.
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Our philosophy of establishing relationship does not start or end in customers. For us equally critical is our own resources (assets) and our network of suppliers who stand by us at the time of need.
Our network of factories can convert any design to it's physical shape through technologies such as CNC, Laser, Sandblasting and 3D Printing. These days customer demand more such as incorporating electrical, electronics, MEP, security, AV, Lighting and animation to their design components.
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Our Account Manager internally coordinate with our design teams, production teams and project management teams to make sure no matter how small or big is the project, ultimately fulfils customer brand and product promise
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Deliver the Promise
Our Account Managers are trained to say No if the Promise is hard to keep or fulfil. Since he or she understands you better they might suggest an alternative route or a shortcut that might achieve the same
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